Thursday, October 11, 2007

Voila



The music is bad.. but it's a nice ad

Friday, October 05, 2007

Life imitates Art.

There is a big debate over the internet & adworld for the 3rd Bravia color like no other campaign. Some people digging their libraries blow the dust out of old video tapes and spend hours trying to prove to themselves how smart they are. So only few hours after the release of Sony Bravia Play-doh (which you can watch in the post below) some people come up with great discoveries like the ones below...




"Oh mmmyyy goood Juan Cabral did it again, he ripped off these art pieces.. and and look what i've found the music has been used before in an apple commercial.. OH my god throw rocks at Fallon"




& sometimes i just wonder, why people instead of trying to do great things they put all their power & effort to diminish other people who produce stellar work. What's wrong with the human kind.

The other issue i would love to point out & that's why i have as a title here; is what happens when life imitates Art. If Advertising is life then advertising can & should imitate Art.. if advertising is Art then life should imitate Advertising.
There is a golden rule in advertising that's called
BORROW:Don’t borrow from advertising, but from other disciplines. Often the best ideas come from cutting across disciplinary boundaries and looking into other fields. World war one military designers borrowed from the cubist art of Picasso to create more efficient camouflage patterns for tanks. What fields’ disciplines and fertile sources have you been ignoring?

So a small conclusion to that would be that even now; my favorite bravia Ad is the Balls & that shall remain. Bunnies is good not great but good. And seriously i don't care if the inspiration is some kind of art or the view from the window or even the sound i do when i pee.

In this life anything can be Art anything can be inspiration.
Anything is Anything;
That's life gentlemen.

Fresh from the oven...