Friday, December 15, 2006

anyway but backwards

Backwards atmospheric Asimo is Honda's advance humanoid robot. Asimo is the main character of the new Honda TV Commercial created by Wieden+Kennedy London. It would be a very interesting campaign in my opinion not only because it will show some key features and demonstrate the abilities of Asimo, but also because Asimo is a product that came out of the power of dreams which is Honda's main motto for years. It is the power of dreams that inspires lot of people progressing and finding new things, it is the power of dreams that makes mountains move. It is the power of dreams that is hidden well inside us that can make the world a better place. The Commercial is really well executed its simple and atmospheric great copy and really appealing music. Here are some videos from Asimo commercial that I found in Youtube, but not the commercial itself.
Enjoy.



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